The Deseret News ran a brief article on UTOPIA that, while light on a lot of specifics, includes their current subscriber growth rate and goals for subscriber growth. According to the article, they’re adding 300-400 new subscribers per month and plan to double or triple that number in 2009. I’ve also heard that in Tremonton, their door-to-door campaign resulted in an impressive 50% take rate.
It’s good that UTOPIA has some public goals and accomplishments, but there still needs to be more public disclosure so that we can all evaluate how things are going. Hopefully they’ll be able to show big gains in other areas Real Soon Now(TM).